Loan
Officer 101 - How to Get Started Selling
Mortgages as a Loan Officer
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TESTIMONIALS
Thank You Joe. This
is the best $79 dollars I have ever spent in
my life. So much insight and different
ideas, one just can't go wrong getting it.
Thank You for creating such a product for
New Loan Officers like myself to be able to
afford and use. Take Care!
-
Winnie Uluocha
I just
started working as a loan officer and had no
idea on how to generate business. I started
contacting FSBOs using the methods in your
course, and I wrote 4 mortgages averaging
$180,000 in my second month!
Thanks
Again
Kerry
Mangan
I have looked all over the internet for a
package that would help me get started in
the mortgage business. Everything I found
was too expensive. I learned more in your
course than in a $197 package that I
purchased.
Well done!
-John Messier, San
Antonio
Your specialty lender list turned me on
to a source who is writing 5 deals a month for
our office, all of them first-time home
buyers.
- Joan Bolger, Philadelphia PA
My broker was impressed with how much I
knew about the industry, especially the 3
sub-prime lenders you covered so well. I
actually know more than two other loan
officers who have been at our office for
several months!
- Sandy Lonigan, Belmar NJ
I found out that my
broker was committing fraud on almost half the
deals our office submitted. I no longer work
at his office.
- Marshall Adams
I am a Realtor and used your bribe money
program to write 4 new home purchases this
month. No one else is running the ads that you
explained.
- Bob Bruce, Orlando FL
Now that I know how to pre-qualify a
buyer, I have started running your seller
financing classified ads and have lots of
prospects.
- Laura Jones, Philadelphia
I ordered a dozen "owner
financing" signs, all with my phone
number on them. At any given time I have 10 of
them in front of home sellers' yards, and I
get lots of calls. Even though most of them
have credit scores in the 500s, I used one of
the lenders you have in the niche list to get
most of them approved. I wish I would have
tried this last year when rates were as low as
they were.
- Bill Nichols, Allentown, PA
Joe, I just wanted to say thanks for
providing this information at such a great
price. I just got your forms package and it
has given me tons of new marketing ideas.
- Allen Morgan
I used your "24 questions" to
find a broker who will pay me 60% of the fees
I bring in. Plus, I got him to pay for my
network group membership fee. I am also
helping him get in compliance with the FTC so
we can avoid any do-not-call penalties. He had
no idea that he could be fined $11,000 for
each violation.
- Newt Tomlinson
My name is
Reuben. I have been receiving your newsletters
for about two weeks now. I think you have some
great information that you are sharing. I will
be ordering your course on Friday! -
Ruben Fryar
I went to
a mortgage broker boot camp and spent over
$2000 to learn how to spend another $5000 on
direct mail marketing. I found out that by
spending only $400 using some of your
marketing methods I was able to get better
results than with the $7000 I spent on the
boot camp and direct mail. Your concepts are
so easy that you don't need a boot camp degree to
understand them.
- Paul
Sabatini
I just
used your information on authorized users to
get my client's score up by 115 points in less
than a month. This let me do a refi at 100%
LTV, making my client happy and me a LOT of
money!
-
Rick Maneri
I have finished reading your package and love
it. I learned more with it in 2 days than I
have in 2 years and I kid you not.
- Kurt
Voytell
I am amazed at the
substance of your offer for the incredible low
price, I almost feel guilty ordering it . I
was a to a different subscriber to a different
program for a year but this
is really the stuff I've been looking for.
Your website
is the best I've seen with everything someone
needs to generate leads.
- Rick
Luppino
Pinnacle Financial Services
Dear Joe,
I just want to thank you for the help and
support you gave me on the phone this morning.
It was refreshing to be able to talk with the
author and designer of a success system.
Thanks again. I am
looking forward to working your system!
A frustrated Loan
Originator,
- Dianne
Muldowney
Hi Joe...I ordered your Loan Officer 101
course last week and the information is great!
I appreciate that it's very practical
information. I studied Darrin Seppinni's
Mortgage Originator Success book and although
the information is excellent for foundational
purposes it doesn't address things like
handling objections, avoiding do not call
penalties, mortgage marketing, selling the
loan, etc. Your course really helped me in
those areas and now I feel more confident
about starting my mortgage career!
- Cheryl Bookhart
FREE
MASSIVE SOFTWARE PACKAGE!
I
want to give you 170 software titles, including
e-books, products to resell, marketing tutorials
and a whole lot more. To see what you will get
with your purchase,
click
here. You will get ALL these titles when you
go to the special website link I will give you
with your purchase.
FREE
LONG DISTANCE!
Can
I make this offer even better? On the download
page you
will get access to a program that you can install on your
PC that lets you make free long distance calls
to any phone in the country. These are not just
PC to PC calls, but you can connect an
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call to any telephone. How much money will YOU
save making free calls?
FREE
UPDATES!
As
long as you agree to remain on my valued
customer email list, you will receive free
updates of the book. As I add new topics or
ideas, you will get them without having to pay
any additional money. Thus, your education in
the mortgage industry will stay updated for as
long as you wish!
No
Mortgage or Debt Payments for One Year!
How would you like to get your phone ringing by
making this offer in your ads or by using this
slogan on magnetic signs for your vehicle? In my
book, I will show you how some companies are
doing this, primarily by using one particular
type of loan program.
With your broker's assistance, you can also
create your Unique Selling Proposition by
offering this same program. I have spoken with
the account rep for the main lender one of these
companies uses, and he tells me that this
company is their NUMBER ONE broker in
this area. Are you getting my message here? Do
you want to be NUMBER ONE in your market?
You will learn how to do this program in Chapter
14.
If you are serious about
mortgage marketing, you need the experience and tools
of one of the industry's premier mortgage marketers,
Barry Habib.
Click here to learn more about the valuable
benefits of their program.
Start
a Profitable Loan Officer Career!
Looking to get started
in the mortgage business? Many loan officers earn up
to $100,000 per year simply by doing 4 loans per
month. For less than the cost to fill up a Pinto with a tank of gas, I am going to teach you
how to
Make up to $100,000 Per Year Easily!
I'm not kidding here. A good loan officer can earn $100,000 per year by writing just 4 loans per month, with the average loan size of $150,000.
Using the marketing techniques you will learn in this
course, you will soon be on your way to reaching this
income.
Mortgage companies will pay you thousands
of dollars to originate loans for them. There are
thousands of people in your area looking to buy new homes or refinance a home that they currently own.
Loan Officers and Mortgage Brokers are in high
demand, and always will be, no matter what the
interest rates are. As an independent loan officer,
you reap financial and personal benefits. Would you like to stay home with your family, work when you want and however long you want, take vacations
when you want to and know you will still have an
income? Of course you do!
This business is not rocket science and you don't need a college degree, or even a high school diploma for that matter. All you need
to get started is to learn the basics of the
business, and learn how to generate business.
Look
At Who Can Use Your Services
Here
are just some of the reasons why someone would need
your services as a mortgage loan officer:
New
Home Purchase. You will be able to get
someone into a home even if they have bad credit or
no credit at all. You will be able to get a home
buyer 100% financing even with a 500 credit score.
You will be able to get someone a home even if he or
she is self-employed or can not otherwise prove
their income.
Rate
Reduction. You will be able to reduce the
rate that a homeowner is currently paying on his or
her mortgage, often saving them hundreds of dollars
per month.
Debt
Consolidation. You will be able to lower
the overall debt burden on homeowners by
consolidating high-interest credit card debt into a
low-interest, tax-deductible mortgage loan, saving
them hundreds of dollars per month.
Cash
Flow. You will be able to offer
cash-strapped homeowners mortgages with initial pay
rates as low as 1%, freeing up hundreds of dollars
per month in cash for other purposes.
Divorce
Buyout. You will be able to help
divorcing couples get the money to pay their legal
fees and allow one spouse to keep the house so their
children can still stay in their school and be with
their friends.
Home
Improvement. You will be able to help
homeowners get the financing they need to add a
room, an addition or other major improvement,
without impacting their budget.
Investments.
You will be able to let a homeowner borrow against
their equity for other investment purchases,
including real estate. You will learn how to
generate business with a special Wealth Creation
investment program that is explained in your
material.
As you
can see, there are a lot of reasons why people need
the services of a loan officer. You can earn
thousands of dollars by getting these people the
money they need.
Learn the
Mortgage Business from Start to Finish
This course is
not a theoretical textbook on all the details of originating mortgages. There are plenty of those out there, and they are great for loan officers who are already in the
business or who want an in-depth knowledge of the
business. My course is designed to teach you the basics that you need to know to get started bringing in business. Remember, being a loan officer requires you to be a sales person and a consultant. You are going to learn how to be both with this course. I will teach you the basics of the mortgage business, and show you how to price out mortgages with three major lenders.
You will learn how to pre-qualify a home buyer, how to do a savings analysis, and how to close a deal. You will learn how not to commit mortgage fraud, how to be an ethical loan officer and how not to violate the RESPA rules. You will also learn how to avoid getting fined $11,000 for making
just one incorrect phone call!
Become a
Mortgage Marketing Genius with Little Money
All the education in the world won't make you a dime unless you learn how to generate
business. I am going to show you over 28 ways to start getting plenty of prospects for both refinances and new purchases. You will learn tricks that others charge over $300 to learn.
I have included concepts taught in 4 different loan officer products that would have cost you $522 if you bought them from their sources. One of my methods will show you a special source of money that you can use to bribe home buyers to purchase a home through you, as long as you are a real estate agent, bringing you the mortgage deal and commission.
You will also learn how to
use $30 classified ads to make your phone ring with
prospects! There is no other place where you can find all these marketing methods, especially at this price!
Make
up to $100 on Each DEAD Lead You Have
I am
going to teach you how to convert dead leads into
cash. As much as $100. How? By showing you how to get
set up as an affiliate with a site that pays up to
$100
for mortgage refinance leads, plus up to $40 for new
home purchase leads. You will learn exactly what you
need to do to get qualified to earn the $100 per
application. All you
will do is offer your dead lead prospect a free gift
on repairing credit (its in your package) in exchange
for filling out a simple form online*. Once
they do it, you will get paid! Along with converting
your dead leads, I will show you how to run a simple 3
line classified ad that will give you as many as 10
calls per day. With a conversion rate of about 33%,
you can convert about 3 calls per day to fill out
this online form, paying you up to $100 cash each!
* This
program requires that you either have the ability to
set up a web page using my enclosed HTML template and
graphics, or paying a fee of up to $50 for a turn-key
set up, which includes creating of your web page,
assistance in setting up your affiliate account, and
coding your affiliate links into the webpage. Click Here to watch my
informational video to learn more about this program.
Get
Unbelievable Bonuses With Your Purchase
With
your purchase, you will get several bonuses, including
the Marketing Tool Kit, worth $79. Be sure
to check them out below.
Forget All the
Other Marketing Programs Out There
I spend
my time studying what others are selling, and believe
me, my program contains pretty much everything you can
conceivably use. If you apply the tools you will get
with Loan Officer 101, you will have everything
you need to capture business. There are no magic
programs out there that generate leads for you without
spending time, effort and some money. Thus, there is
no need to spend $995 on some other marketing
programs, because if you work these programs, you will
get the same results!
Course Outline
Here is a summary of what you will learn when you invest in my
18 lesson, 160 page course, delivered to you as a PDF plus a complete mortgage application package.
Lesson 1: Introduction
Learn how loan officers can make up to $100,000 per year just by processing one loan per week. Learn how to double that by also becoming a real estate agent. You will also see that no formal education is required to become a loan officer, nor any specialized training.
Lesson 2: Choosing a Mortgage Broker
In this lesson, you will learn how to find a mortgage broker to work for, plus I will give you
an exclusive list of 24 questions to ask a broker before deciding to work with one. The answers to these 24 questions can make you or break you in this business. You will also learn of the
6 most important websites you need to follow as a loan officer to stay updated on all the latest news and trends in the industry. You will learn of the
important free forums that you need to subscribe to where you will be able to speed up your learning curve and not make mistakes that others have made.
You will also get access to a list where you can search
through over 300 lenders so you can find
a home for almost any loan prospect you meet! You
will be smarter than most mortgage brokers are in
this important aspect of the mortgage business!
Lesson 3: Mortgage Basics
In this lesson, you will learn where mortgage money comes from, plus understand the difference among the 8 types of mortgage lenders. You will learn about the different types of mortgage programs, plus understand the basic fundamentals such as amortization periods, debt to income ratios, rate locks, levels of documentation, what "stated" income means, getting financing with bad credit, what "sub-prime" means, all about appraisals, and how a typical mortgage process works. If you are new to the mortgage business,
this lesson will get you up to speed on understanding the basics of mortgage
processing.
Lesson 4: Mortgage Terminology
In this lesson, you will learn the definitions of 97 mortgage industry
terms. If you don't know what a 2/28 or a 7/23 is, what an Option ARM is, or a basis point, payment cap, HUD-1, index, margin, negative amortization, RESPA, VOE, VOR, YSP is, then
this lesson will have you speaking mortgage-eese in no
time.
Lesson 5: Overview of Credit Scores and Credit Reports
In this lesson, you are going to learn how credit scores are determined, and how they are used. You will learn about the 5 major components of a credit score, plus how other variables on a credit report affect the interest rate and loan to
value, plus the ability to get a loan approved. You will learn what to look for on a credit report to find items that can keep your prospect from getting a loan, and how to determine if your prospect has enough income to support the debts on the credit report.
I will also cover the 6 myths of credit scores, which will truly educate you and make you a more informed loan officer.
You will also learn how you can improve your
client's credit score by understanding
the inside secrets of the scoring model
as explained from a VP of one of the major credit
report service companies.
Lesson 6: Option ARMs
In this lesson, you will learn what an Option ARM
mortgage is and how it works. I will go over the 4 payment options that this product provides, explain the pros and cons of an Option ARM, explain how the payment and rate changes, and help you understand the concept of negative amortization. You will learn what the different indexes are on which these ARMs are based, plus learn what affects the margin on an ARM. You will be able to educate your prospects on whether or not they should consider an Option ARM for their purchase or refinance.
You will see that some Option
ARMs pay a commission of $6000 on a $200,000 loan!
Want one of the advantages of an Option ARM? They
can provide your borrower with a first-year payment
rate as low as 1%. How many refis can you do with a
1% payment rate?
Lesson 7: Constructing an Interest Rate
In this lesson, you will learn why you can't just quote a rate to someone on the phone.
I will teach you the 18 major items that go into constructing an interest
rate. Almost every loan you price will require you to look at these 18 variables. Some of the variables include pre-pay penalty periods, yield spread premium, rate lock period, level of documentation, mortgage size, DTI, LTV and amortization period. Once you learn these 18 variables, you will be able to educate rate shoppers that they can not simply make calls and get quotes.
You will become their trusted
advisor.
Lesson 8: Analyzing Lender Rate Sheets
In this lesson, I will step you through the rate sheets of 3 major sub-prime lenders.
You will learn how to use the information taught in Lesson 7 to price out actual interest rates for any given scenario with these three
lenders. The internet links to all three lenders will be provided, so you can pull down their current rate sheets. This is a skill that all loan officers need to learn. Once you learn how to price a loan with these three lenders, you will be able to look at any lender's rate sheet and quote an accurate rate for any borrower. You will also know whether or not that particular lender can be used for your particular prospect.
Lesson 9: Forms and Disclosures
In this lesson, you will learn about the various forms and disclosures that a borrower gets when they fill out an application. I will step you through the following: Good Faith Estimate, Truth in Lending Disclosure, Borrower Signature Authorization, Right to Receive Copy of Appraisal, Mortgage Loan Origination Agreement, Equal Credit Opportunity Act, and the Borrower's Certification and Authorization.
You will also learn what an APR is,
why it is different from the interest rate, and how it is
calculated.
Lesson 10: Filling out a Mortgage Application
If you have never filled out a mortgage application, I will step you through how to do one, using the industry standard Calyx Point Loan Origination Software. You will even be able to
get a free demo copy of this program so you can step through the process yourself. I will cover all the items that you need to get from the borrower when filling out the application.
A complete sample mortgage application package is
included with your course.
Lesson 11: Mortgage Fraud, Ethics and RESPA
In this lesson you will get an overview of the various types of fraud that are committed in the mortgage industry, so you can be on the alert if your broker asks you to do something that can put you in trouble.
There are typically 5 types of fraud that are committed on a daily
basis. You will know how to stay away from getting involved. You will also learn how to be an ethical loan officer, in the areas of bait & switch, extra pre-pay penalty years, preparing an honest Good Faith Estimate and other areas. I will also educate you about Section 32 High Rate/High Fee Loans, which many lenders will not underwrite.
You will also learn what RESPA is and how it impacts you as a loan officer. Here is hint - it is illegal to pay a referral fee to anyone, including a real estate agent!
Lesson 12: Avoiding Do-Not-Call Penalties
Did you know that if someone refers a person to you and you call him or her without first screening the number against your state's and the federal do-not-call (DNC) lists,
you can personally be fined
$11,000? Did you know that the mortgage industry pays the most amount of penalties for DNC violations than any other industry? In this lesson, you will learn what the rules are and the
8 steps your broker must go through to be in compliance with the FTC on DNC compliance. Plus, you will learn how you can avoid making a call that can personally cost you $11,000.
Lesson 13: Profiting with Seller Financing
Here is where the fun starts! You are going to learn something that no one else teaches in the industry - how to generate business by promoting the concept of owner financing to home sellers. I am going to teach you what owner financing is, how it works, and how you can entice a seller to promote it when selling their home. I will then show you how the owner gets cashed out at settlement, and how you make your money in this process. This is a unique way to quickly make money as a loan officer.
Also, I will tell you exactly how to find those selling their home on their own using 8 different
sources, and what to email them or say when you call them. I will tell you about a special information package that you can mail or email to them that
shows them how to sell their home in 2
weeks. This lesson will set you apart from almost every other loan officer you encounter.
Lesson 14: Mortgage Marketing
In this lesson, you will learn how to really make money in the mortgage business. Some of the techniques I teach here have come from courses costing over $300!
I will teach you 34 different ways to generate business with little or no
money. Some of the methods I will teach you include: bank referrals, researching mortgage records, contacting home sellers, book store marketing, contacting contractors, using door hangers and flyers, networking organizations, magnetic signs, "Nothing Down" yard signs,
"2-minute audio tour" signs, classified ads (6 types), co-op advertising flyer, divorce market, newsletter marketing, apartment complex marketing,
getting business from financial planners and
accountants, working with Realtors, working as a Realtor, and much more. If you are a Realtor, I will show you how you can offer home buyers up to $4000 to buy a home through you and still make over $3000 on a $200,000 home.
A Realtor in Houston charges almost $300 to teach you just this one
concept! Where does the "greed"
money come from? I will tell you in this lesson.
If you are NOT a Realtor, I
will show you how you can rebate your home buyers up
to $1500 on a $200,000 purchase, with none of it
coming out of your pocket! You will also learn why it is important to create your own Unique Selling Proposition to help you stand out in the marketplace.
You will also learn how to give
away $2,000 online shopping sprees to loan prospects
for just $2.50 each! I will give you the
exact ads to use to get your phone ringing, plus
give you the source of the certificate supplier and
the online shopping website.
You are also going to learn
how to make any of 3 different yard signs that will
get you business from all the FSBO's you can handle.
I'm going to show you how to offer below-market
interest rates to FSBO buyers, or no closing costs
and other phone-ringing attention grabbers! You will
also learn how to create a property "listing sheet"
for FSBOs that will bring you plenty of leads. You
will also have access to my special "House Info
Hotline" program* that lets you give FSBOs a
toll-free number with their own extension to use in
their ads, plus yard signs. Our system captures the
phone numbers of all prospective buyers, giving you
a hot prospect list to call on! Clearly, this chapter will get you earning $100,000 per year in your first year!
Lesson 15: Following Up With Your Leads
In this lesson you will learn how to manage the flow of leads you will be generating, and how to turn those leads into borrowers.
You will learn what questions to ask on the
phone, and how to determine what the purpose of the loan is for (if the deal is a refinance). You will also learn how a simple newsletter service can keep your name and contact information in your prospect's mind on a regular basis.
Lesson 16: Pre-Qualifying a Home Buyer
In this lesson, you will learn how to pre-qualify a prospect who wants to buy a
home. This task confuses most new loan officers, and once you understand how to do it, you will keep prospects from calling other brokers. I will show you how to determine the maximum mortgage a prospect qualifies for, based on down payment money, monthly income and credit score. If the most a buyer wants to pay is less than the amount that they technically afford, I will show you how to work backwards to go from that payment to a home price.
You will also learn about how a buyer can use something called "seller assist" to finance most of their closing costs. If a prospect does not know how much homes are going in the areas they want to live, you will learn what websites to use to get an excellent idea of prices. You will also learn how to use Option ARMs to get a lower qualifying interest rate, and thus be able to get the prospect into a more expensive home. Once you know how to use the material learned in this lesson,
you will be able to confidently issue a pre-approval letter to a home
buyer.
Lesson 17: Selling the Loan to a Prospect
In this lesson, you will learn how to earn your money as a loan officer. You will learn how to go from simply giving out rates and terms to becoming a
mortgage consultant. You will learn how to do a complete savings analysis on a refinance,
how to "ghost" your
competition, what to look out for on their existing mortgage, how to handle misleading quotes from competitors, and how to go for the close. I will also teach you to
handle 8 common objections to signing off on an
application. I will give you a closing pointer summary, listing 15 items that you can use in your close. You will learn 12 closing questions to ask as a part of your conversation with a prospect. This is the material you really need to learn to close loans! You will also learn how 6 major deal killers can keep you from getting your fat commission check. I will also show you
one major way to speed up loan approval, cutting several days off the typical refinance process. You will also learn about what I call "disclosure shock" and how to avoid it.
Lesson 18: Working the "Below
500" and Pre-Foreclosure Markets
Now you are ready to get more advanced. I will teach
you how you can do 75% LTV
refinances on borrowers with credit scores below 500,
which is typically the minimum that any lenders will
consider. I have a lender who will go down to a 350,
and who will also do 90% LTV
foreclosure bailouts! You will also learn
how you can take borrowers who are facing foreclosure
and who can not qualify to refi their mortgage, and
match them up with investors who can use the equity in
the borrower's home to earn up to $25,000 up front
while having no risk of negative cash flow, AND keep
the former homeowner in the home. What's in it for
you? A new sources of deals. You can also make up to
$50,000 per year just by buying 2 or 3 of these homes
a year, with no cash out of your bank account. You are
going to learn about a unique program that I call the
"Ultimate Foreclosure
Investment", plus where to find suitable
investors.
Appendix A: My Personal
Industry Bookmarks & One VIP Website
I want to share with you over 48 of the most
important websites I visit on a regular basis. These
sites cover credit repair, home valuations, mortgage
forums, industry sites, mortgage news, affiliate
links, marketing tools, free services, lenders,
website services, and much more. These sites will
make you more efficient, more knowledgeable and more
money. I have one VERY
SPECIAL site where you can get your buyers cash
before they go to settlement. This cash
can be used for down payment and closing costs,
rehab funds for investment properties, to pay off
debts, or anything else. Essentially, this program
provides the buyer access to excess property value
in advance of the purchase. It has nothing to do
with the non-profit gifting programs, and works for
any lender who allows no-source, no-seasoning of
funds. The money is wired to the buyer's account
before settlement, and can be shown as
Verification of Deposit (VOD). The seller pays the
money back to the source at settlement. This program
will get you more business as you can get people
approved who have as little as $500!
By using this service, you
will have an unbeatable edge over your competition!
Appendix B: Loan Officer Licensing Requirements
I have a state-by-state breakdown of the requirements to become a loan officer for all 50 states. In some states you must be licensed and in others you don't.
Appendix C: Credit Repair
Program
If you have any prospective borrowers with problem credit, here is a resource that can
legally clear up credit problems for as little as
$395. This will give your prospect a higher score, letting them qualify for either a higher LTV or a better interest rate. By helping them get their credit problems cleared up, you look like a hero to them.
Appendix D: Niche Lenders
Here is a list of 10 specialty sub-prime lenders that you will want to
use. For each lender, I will give you their contact information and website, plus a list of their highlights and when you would want to use them. Some of what you will be able to do include:
Purchase / Home Improvement loans up to 95% of the after-repair value, with NO points
Stated income deals with FICO scores as low as a 540, and no seasoning on a discharged bankruptcy
Approve a borrower on line in real-time
Stated self-employment for only 1 year
Private verification of rent or mortgage
Averaging of 2 borrower's mid-scores to get a higher LTV or lower interest rate
Create a credit score for someone with absolutely no credit
45-year mortgage terms for lower monthly payments
No seasoning on funds used for settlement
Refinances for borrowers with credit scores BELOW 500
Stable Option ARM program that goes up to 90% LTV using stated income
A lender who does double-wide manufactured homes
With this list of 10 lenders,
you can impress any prospective broker you wish to
join, and will be able to write deals that your competition can't.
If you are a broker, you need to investigate these
lenders. I guarantee you that this list of lenders
will make you money!
Addendum
Along with the 18 lessons, you will get a set of mortgage application forms and disclosures, plus how to get your own free evaluation copy of the Calyx Point Loan Origination Software. Plus,
you get my special report on how to convert your
dead leads to $100 cash, plus how to run classified
ads that can pay you up to $100 per loan application
you get filled out.
BONUS :
8 SPECIAL REPORTS FOR PROSPECTS
As an added bonus, I am going to give you a copy
of 8 special reports that you can give away to
prospective borrowers as an incentive to get them
to call you. Here is a list of the reports:
Six Things to
Make You Stop Paying Rent
Nine Dirty
Little Secrets Your Credit Card Company Hopes
You Never Find Out
Mortgage Broker
Secrets that Can Save You Thousands of Dollars
Why You Should
Never Sign Another Rent Check
Divorce: What
You Need to Know about the Mortgage, Taxes and
Your Home
How to Escape
the Financial Prison of Debt
How to Avoid the
10 Biggest Blunders You Can Make When Buying a
Home
The Six Myths of
Credit Scores
You can edit these
reports to add your company's name and your
contact information, then give them away by using
special classified ads in your local newspaper.
You will learn how to use a special voice mail
service for $8.95 per month that captures the
phone number of all who call for the free reports.
You can then call these prospects to see how you
can help them with their financial need.
BONUS
SUBSCRIPTION: The Mortgage Press -
$49 Value!
With your purchase,
you will get access to a 1 year complimentary
subscription to one state edition of The Mortgage
Press. Each of their 37 state newspapers (click
here for the list of states) serves as the
Official Journal of the State Affiliates of the
National Association of Mortgage Brokers (NAMB)
and is read by over 288,000 mortgage professionals
nationwide. Their readers are kept abreast as to
the ever-changing regulatory and legislative
issues , market conditions, sales and marketing
tools, new products, technology, and personnel
announcements affecting the mortgage industry.
BONUS:
How to Market
on CraigsList.org
One of the best places
to generate leads for new purchases or refinances is
on CraigsList.org, a very popular message board
site. I am going to teach you some unique tricks
that I developed that will let you post your same
message over and over for free, and to multiple
cities or states without having it blocked for being
the same or similar to your first message.
Without my method,
you have to re-write and change your message every
time you want to post it. This is a pain in the
butt! With my method,
you can post the same message on multiple days, and
to multiple cities! Plus, I will give you access to
a special website that takes you directly to the
posting pages for 32 of the major metropolitan
areas, saving you plenty of time.
I will even give you several
proven messages that you can post, letting you start
generating leads for free from Day One!
BONUS :
50 NEWSLETTER REPORTS
If
you use the newsletter techniques taught in the
program, you will be able to send out 50 different
mortgage and loan related articles to your
prospects. These 50 reports come in a Word doc
file, and you can simply edit them with your own
contact information, then send out one per week to
your prospects. Here are the titles:
1. Payday Loans REALLY Make You Pay in the End!
2. Study your Options on Student Loans
3. Mortgages Can Be Taxing - What You Should Know about Closing Costs and Fees
4. Kids in College Can Be a PLUS - Parents, Know your Education Funding Options
5. This Option may not cost you an ARM - Consider your Options with Adjustable Rate Mortgages
6. Score High and Keep Interest Low - The Ins and Outs of Credit Scoring
7. A Risky Proposition - How You Score Matters
8. A Lending Hand - Only Good Credit Need Apply
9. 5 Facts about Credit Scoring
10. Glutton for Punishment? Co-sign a Loan
11. Case in Point - Negotiating Mortgage Points before Signing Anything
12. 4 Points to Calculate
13. Crossing that Bridge Loan when you come to it
14. Shop 'til the Rates Drop - Looking for a Great Mortgage Interest Rate
15. FYI on PMI - General Information on Private mortgage insurance
16. Upside Down - Avoid Owing More on your Loan than the Value of your Car
17. The Pros and Cons of Consolidation - 4 Pros and 4 Cons
18. The Payoff of Student Loan Consolidation
19. Friends Don't Let Friends Loan Money: 4 Tips to Avoid the Pitfalls of Loaning to your Best Friend
20. Give yourself a little Credit: - Shop for a Card with Low Rates rather than apply for a Loan
21. In a Fix: Unsurprising Mortgage Payments you can Count on
22. Go for Broker: A Mortgage Broker Can Pay Off for You
23. How do you Rate? Credit Reports Tattletale on your Finances - 5 Items you'll find on Your Credit Report
24. FICO: Your Personal Financial Score Card - The 5 Percentage Breakdowns
25. Lending a Hand: How to Help Family financially but not get taken advantage of
26. Closing the Deal: Plowing through the Mortgage Paperwork- 8 Things the Mortgage Lender will want to know
27. 6 Tips for the Virgin Home-buyer: What to know before you sign on the dotted line
28. On the Road Again: Advice about loans for RVs and other recreational vehicles
29. Scam is a Four-Letter Word in the Mortgage Category
30. 6 Common Mortgage Scams
31. Owning vs. Renting - The Big Debate
32. Don't Lose Your Shirt or Your Home - Keep an eye out for crooked mortgage companies - 4 Tips to Make You More Aware
33. Lying about loans - Legality of using loan money for something other than its purpose
34. The Lowdown on Loan Options
35. 3 Mortgage Loan Options
36. The ABC's of Amortization
37. Take Note of the fine print on your mortgage papers
38. House Rich and Cash Poor - Buying a home that you can afford
39. The Mystery of Mortgages
40. 5 Scams - Countdown of the most extreme
41. Ramifications of Refinancing
42. One size does not fit all - choosing the right loan for you
43. Pay them off - The advantages of paying Your mortgage off early
44. 6 Steps to Pre-Qualification
45. Asking the Right Questions before Signing a Loan
46. Don't take it personally-What to do when you are turned down for a loan
47. Pre-approved for a loan? Don't get your hopes up
48. When disaster strikes - Find out your options BEFORE something happens
49. Speak the same language - Learn the lingo of loans
50. More house than you need? Shop around before signing
BONUS: Amazing Realtor
®
Letter
I have a great letter
that has been used by other highly successful loan
officers around the country. One loan officer has
faxed this letter to twenty real estate offices
several times over a couple weeks. He made over
$7,000 in revenue and picked up 6 new Realtor
clients. Another loan officer called 20 Realtors a
day for 10 days and faxed this out, plus put them on
a drip marketing email campaign.
He now works strictly on
real estate referral business! What can
YOU do with this letter? I won't share the content
with you here. It is reserved as a special bonus for
my Loan Officer 101 customers!